New fees for Southwest Airlines

Southwest Airlines has been aggressively marketing itself as the “no fee” airline. Now they joined the rank of the other carriers that are charging for services/feature that used to be free.

Southwest does not pre assign seats instead it offers seat selection on a first come first boarded priority. Now to get yourself to the head of that airport line they are charging $10.00 each way. Baggage fees shouldn’t be too far away.